| frank tigrero on Mon, 15 Apr 2019 22:06:23 +0200 (CEST) |
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| <nettime> Technology shock and awe |
File under hellworld, for multiple reasons https://futurism.com/pepsi-orbital-billboard-night-sky A Russian company called StartRocket says it’s going to launch a cluster of cubesats into space that will act as an “orbital billboard,” projecting enormous advertisements into the night sky like artificial constellations. And its first client, it says, will be PepsiCo — which will use the system to promote a “campaign against stereotypes and unjustified prejudices against gamers” on behalf of an energy drink called Adrenaline Rush. "Unjustified prejudices against gamers" may be one of the worst things I've heard, aside from the giant ad in the sky. # distributed via <nettime>: no commercial use without permission # <nettime> is a moderated mailing list for net criticism, # collaborative text filtering and cultural politics of the nets # more info: http://mx.kein.org/mailman/listinfo/nettime-l # archive: http://www.nettime.org contact: [email protected] # @nettime_bot tweets mail w/ sender unless #ANON is in Subject: